Business systems architecture · Custom infrastructure

Great businesses run on engineered systems.

Strygon architects and builds the software, CRM, and infrastructure a business runs on. One connected system, engineered to keep working as the business grows.

Services

One architecture across the entire revenue path.

Local AI, custom software, CRM, web, and acquisition, engineered as a single system and operated by one team. Each is a build on its own. Together they are the path revenue moves through.

Every row is a build, not a retainer line itemBought separately or operated together

Done-for-you infrastructure

Installed as one system, then operated as one.

Strygon architects and wires the whole revenue path — intake, CRM, routing, follow-up, attribution — and then runs it. The client approves the plan and reads the numbers. Everything between those two things is handled.

01Installed as one system
Automationon new lead
1New lead arrives00:00Trigger
2Route by service & value00:01Step
3Text owner in under a minute00:47Step
4Log, tag, and schedule follow-up00:48Check
Runs on arrival · nobody has to rememberIllustrative

Build

The whole revenue path is architected together and wired in a single pass, so nothing is left sitting in the gap between two vendors.

  • Intake consolidated: forms, calls, chats, and DMs into one pipeline
  • CRM architecture with stages that match how the business actually closes
  • Routing and speed-to-lead automation targeting a first touch inside 60 seconds
  • Attribution wired from spend through to closed revenue
  • Invoicing and payment workflows connected to the same system
02Operated, not handed over
Overviewlive
Open leads
In production
Awaiting invoice
Regional roofingOn track
Senior livingOn track
Telehealth intakeQueued
Read from source · one viewIllustrative

Run

The system stays under active operation. A dedicated delivery team watches it, fixes what breaks, and adapts it as the business changes shape.

  • Monitoring across every automation, integration, and handoff
  • Fixes and iteration without a change request for every headline
  • A monthly readout tying spend to closed revenue
  • New channels and workflows added onto the same architecture
  • One owner for the whole path, instead of five vendors pointing at each other
Engagement shape · build then runAccounts stay in the client's name throughout

Built in-house

Product work, run on the same architecture.

Separate from the client work: software Strygon builds and runs itself, and where the local-AI and automation work gets proven before it ships to a client's infrastructure. One is live on the market. One is still in development.

usestandbyDrill 3 / 8
ProspectObjection

“It’s too expensive.”

Rep response
8.6
AcknowledgedReframed valueAdd urgency
Live on market

usestandby

Sales training for insurance, built as software.

Drills real objections, scripts, and scenarios until they're reflex, with a score and written feedback on every rep.

Scenario drillsObjection handlingRep scoring
Built for
Life and insurance sales teams
Shape
Scenario drills with scoring and written feedback
Status
Live on market

Evidence boundary: what the product does and that it is on market. No user, revenue, or performance figure is published here.

ClaimFlowOn-prem
Clinical note
Patient•••• 4821
CPT99213
ICD-10E11.9
StatusReady
De-identifiedStructuredHIPAA-eligible
In development

ClaimFlow

Medical billing automation, built on local models.

Reads clinical and billing documents, extracts structured claims with self-hosted models, and keeps PHI inside a HIPAA-eligible boundary.

Document → claimSelf-hosted modelsDe-identified
Built for
Medical billing and coding workflows
Shape
Document intake, extraction, and structured claim output
Blocker
HIPAA compliance work, not engineering

Evidence boundary: an MVP processing documents. Not generally available, and no external customer is claimed.

usestandby is built for insurance. Inquire about a version engineered for your industry: the same drill-until-reflex idea, tuned to your workflow.

Inquire about your industry

Industries

Built around what actually breaks in a vertical.

The architecture is constant. The failure mode is not, and the build is aimed at the failure mode. Each vertical below names what reliably fragments in it before naming anything Strygon would install.

The verticals engineered for most oftenNot a fixed list · the architecture does not change between them

Diagnostic

Where growth systems fragment, almost every time.

Before anything gets built, Strygon maps how the business actually runs. These gaps appear in nearly every stack that grew without being architected, and they compound: each one makes the next harder to see. A system built as one closes all four at once.

Four inboxes, no owner
Current state
One pipeline, every channel

Intake

Forms, calls, chats, and DMs land in four different places. Nobody owns the first response.

One list for everything
Current state
Routed by value and service

Routing

Every lead goes to the same list regardless of value, service, or location. The good ones age out with the rest.

Stops after day two
Current state
Sequenced, not remembered

Follow-up

Follow-up depends on a person remembering. It happens for two days, then stops.

Two dashboards, one guess
Current state
Spend joined to closed revenue

Visibility

Spend lives in one dashboard, revenue in another, and the join is a spreadsheet somebody updates on Fridays.

Diagnostic pass · what the map looks forObserved pattern · not a claim about any one business

Process

Diagnosis before prescription.

Five steps, always in this order. The read comes first, the plan comes second, and the build only starts once both of them exist.

  1. 01

    Map

    Leaves: a system map

    Every system, every handoff, every place data changes hands.

    $strygon map --env=production
  2. 02

    Diagnose

    Leaves: a written read

    Where leads leak, where work is manual, where numbers disagree.

    $strygon audit --trace revenue
  3. 03

    Architect

    Leaves: scope, sequence, cost

    A written plan with scope, sequence, and cost before anything gets built. The plan is a document the client keeps.

    $strygon plan --output scope.md
  4. 04

    Build

    Leaves: a working system

    A dedicated delivery team builds against that plan. Nothing gets made that wasn't drawn first.

    $strygon build --watch
  5. 05

    Operate

    Leaves: a monthly readout

    Monitoring, iteration, and a monthly number that means something.

    $strygon status --since 30d

Terms of the engagement

What the engagement is bound to.

AccountabilityOneOwner for the whole pathIntake, CRM, web, and spend answer to the same team, so there is no seam for work to be dropped into.
Design target60sFirst touch on every leadEnforced by the routing rather than reported after the fact. It is a property of the build, not an average.
OwnershipClientHolds every accountDomains, ad accounts, CRM, and data stay in the client's name from day one and survive the engagement ending.
SequenceDrawnBefore anything is builtScope, sequence, and cost exist as a written document the client keeps, and nothing gets made that was not in it.
Structural terms · checkable against the scope documentNo performance metric is claimed here

Selected work

Selected work, by vertical.

Described by vertical, not by name. Client names appear only with written permission, and every entry states where its own evidence stops.

REV / 012026

Regional roofing contractor

Rebuilt lead intake and routing across paid, organic, and call channels. Single pipeline, sixty-second first touch, owner dashboard replacing a whiteboard.

Evidence boundary: shipped architecture and operating path. No revenue claim published.

IntakeRoutingReporting
Result[[ METRIC NEEDED ]]
REV / 022025

Multi-location senior living operator

Consolidated tour requests from four property sites into one pipeline with per-location routing and occupancy reporting the regional director reads without asking anyone.

Evidence boundary: consolidation and reporting structure. Occupancy outcomes are the operator's to publish.

CRMMulti-locationReporting
Result[[ METRIC NEEDED ]]
REV / 032025

Telehealth practice

Built intake and scheduling infrastructure with automated eligibility checks, structured handoff to clinical staff, and no protected health information passing through marketing tooling.

Evidence boundary: intake architecture and data-handling design. No clinical or volume claim.

IntakeSchedulingData handling
Result[[ METRIC NEEDED ]]
Selected workDescribed by vertical · named only with written permission

Stack

Tool agnostic by design.

The right tool is the one that fits what the business already does. These are the ones reached for most, grouped by the layer each one answers for.

Build

The application layer, and everything a person actually touches.

Next.jsReactTypeScriptNodePythonTailwind

Commerce

Carts, subscriptions, invoices, and the money that moves through them.

ShopifyStripe

Data & AI

Where records live and where models run, including on a client's own hardware.

AWSBedrockPostgresClaude API

Operations

Pipelines, routing, follow-up, and the automations between systems.

GoHighLevelZapierMake

Acquisition

Demand, and the measurement that ties it back to closed revenue.

Google AdsMeta AdsGA4Search Console
Working set · not an exhaustive listChosen per engagement · replaceable by design

Tool-agnostic by default. The stack gets picked to fit the business and swapped when it stops fitting. Strygon also builds and operates its own software, including ClaimFlow and usestandby.

Start

Start with what's broken.

Send the situation in a paragraph. Strygon comes back with a read on what's likely wrong and what it would take to fix, before anyone talks about price.

Most builds start withleads dying in an inbox., three half-finished pipelines., follow-up nobody owns., numbers that never agree., four vendors blaming each other.

What to send
A paragraph. What broke, and where it shows up.
What comes back
A read on what is likely wrong and what fixing it takes.
Price
The last conversation, not the first